Lauren Hooker
The Power of Out-Of-Home (OOH) Advertising in Political Campaigns
In the fast-paced world of political campaigns, candidates are constantly looking for innovative ways to reach and engage with voters. In...
top of page
Search
Lauren Hooker
Jul 22 min read
Key differences between Instagram and Facebook
When it comes to user base and demographics, Facebook and Instagram have distinct characteristics. Here are some key differences: 1. User...
12 views0 comments
Lauren Hooker
May 292 min read
Tips on Becoming a Successful Lobbyist
In the world of politics and policymaking, lobbyists play a crucial role in advocating for the interests of various organizations and...
3 views0 comments
Lauren Hooker
May 282 min read
Avoiding Ad Saturation For Political Ad Buying
Political advertising plays a crucial role in shaping public opinion and influencing election outcomes. However, the increasing...
2 views0 comments
Lauren Hooker
Apr 302 min read
Using Data Analysis to Inform Your Political Campaign
In today's digital age, data analysis has become an invaluable tool for political campaign consulting. By leveraging data, campaign...
9 views0 comments
Lauren Hooker
Apr 302 min read
The Power of Texting in Political Campaigns
In recent years, political campaigns have witnessed a significant shift in the way they communicate with voters. Traditional methods such...
5 views0 comments
Lauren Hooker
Mar 282 min read
Meta announces Instagram will filter out political content. Here’s how to keep getting your information
In a blog post in February, Meta, the owner of Instagram, announced their plans to remove organic political content from the...
25 views0 comments
Lauren Hooker
Feb 122 min read
The Crucial Role of Lobbyists
In the world of politics and policy-making, lobbyists play a crucial role in influencing decision-makers and shaping the course of...
24 views0 comments
Lauren Hooker
Jan 122 min read
Leveraging IP Targeting Ads: A Game Changer For Your Political Campaign
In today's digital age, political campaigns are increasingly relying on innovative strategies to reach their target audiences. One such...
12 views0 comments
Lauren Hooker
Oct 10, 20232 min read
The Timeless Power of Direct Mail in Political Campaigns
In the digital age, where social media, email, and online advertising dominate the political landscape, it's easy to overlook the...
18 views0 comments
Lauren Hooker
Sep 18, 20232 min read
The Power of Public Affairs Advocacy
In a world where policies and decisions shape our lives, it is essential for individuals, organizations, and communities to have a...
19 views0 comments
Lauren Hooker
Aug 14, 20232 min read
4 Reasons Why You Should Hire A Political Consultant
Running a successful political campaign is a complex and demanding endeavor that requires careful planning, strategic decision-making,...
27 views0 comments
Lauren Hooker
Jul 31, 20232 min read
The Powerhouse of Digital Marketing: Why it Matters for Political Campaigns
In the digital age, political campaigns have undergone a significant transformation. Traditional methods like yard signs, billboards, and...
44 views0 comments
Lauren Hooker
Feb 8, 20234 min read
Political Direct Mail in Arkansas 2022 : Case Studies
Coming from a state where direct mail dominates campaign advertising, our firm has naturally continued to grow our direct mail services. ...
20 views0 comments
Lauren Hooker
Feb 1, 20222 min read
What Is a Fiscal Session and Why Should You Care?
The Arkansas General Assembly meets in odd-numbered years for each regular session where they draft, file, and vote on new legislation...
43 views0 comments
Lauren Hooker
Sep 15, 20212 min read
Q & A with Jamie Barker
What is your advice for someone wanting to launch their career in the political world? Go work a campaign for someone you believe in....
56 views0 comments
Lauren Hooker
Aug 11, 20212 min read
What You Need to Know: Apple's New Update Can Impact Your Email Strategy
Once again, Apple has announced another update to iOS that could impact your online fundraising efforts and email marketing strategy....
10 views0 comments
Lauren Hooker
Aug 11, 20214 min read
Should you retain a lobbyist in Arkansas?
When it comes to getting elected officials to not only hear you but take action, especially ones not in your or your company's specific...
12 views0 comments
Lauren Hooker
Aug 11, 20212 min read
How to Launch A Career in Politics: Q & A With Lauren Hooker
While it’s not for everyone, campaign work gives you the chance to work in a face-paced environment while building key relationships with...
20 views0 comments
Lauren Hooker
Aug 11, 20213 min read
ON THE BLOG: THE VALUE OF RETAINING CONTRACT LOBBYISTS
While many larger companies, associations, or interest groups know the value of retaining contract lobbyists who monitor & influence the...
7 views0 comments
bottom of page