Lauren HookerAug 11, 20212 min readMY FACEBOOK POST REACH IS LOW: FACEBOOK’S ALGORITHM Over the past two years, brands are seeing their Facebook reach drop which means their posts are only being seen by roughly 5% of their...
Lauren HookerAug 5, 20212 min readWhy Your Political Ads Might Reach Fewer PeopleAs you are probably aware of by now, Facebook has been making dramatic changes in relation to running political ads on its platform. We...
Lauren HookerAug 5, 20212 min readPolitical Ad Disclaimers: What you need to knowIf you are a new candidate running for office, you might not know that Facebook recently set up an authorization and disclaimer process...
Lauren HookerAug 5, 20211 min readFacebook Update That Might Affect Your Contribution FormsIf you're running a political campaign page, Facebook created a policy around the beginning of the year that will not allow a page with...
Lauren HookerAug 5, 20212 min readWhen Digital And Governmental Affairs CollideThe main objective of any online advocacy campaign is to bolster awareness and to get people passionate and advocate for your cause....